About BackTrack
Our Story
While at Texas A&M, Aaron Wooten and his brother Brennen developed the idea for BackTrack after a chance encounter at a football game led them to think deeper about the connections that are key to our daily lives. By tapping into their deep love of community and the belief that everyone has the ability to make a positive impact in other's lives, the concept for BackTrack was born.
Our Mission
Our mission is to revolutionize the lost and found industry, becoming the most trusted solution empowering individuals to connect and crowdsource finding lost items and eliminating waste through our unclaimed items marketplace.
Our Vision
BackTrack is building a compassionate, connected community focused on reconnecting people with what they have lost.
BackTrack Leadership
We come from a wide variety of backgrounds,
with a goal of becoming THE lost and found for the world.
Founder & CEO
Chief Sales Officer
Advisor
Chief Technology Officer
Chief Marketing Officer
Core Values
We believe in philanthropy, sustainability and the inherent value of the human connection.
Join the Community
Stay in the know, shop exclusive deals, and help people like you find what they’re looking for fast.
Download BackTrack today.
Find and return lost items or shop BackTrack’s Marketplace
